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SEO Experts, Is This Strategy Solid?
Exploring an SEO Proposal for My Social Service Website
Hello everyone,
I’ve recently contacted an SEO specialist on Fiverr to help improve my website’s visibility on Google. My website operates within the social service sector, and my goal is to attract more clients by boosting its search engine ranking. I’m seeking feedback on the plan the expert provided. Here’s her approach:
seo Expert’s Assessment and Plan
Initial Assessment:
I’ve reviewed your Squarespace website and noticed several issues that could negatively impact your Google ranking.
On-Page seo Strategy:
To improve your site’s condition, we must establish strong on-page seo. This step is crucial as it aids Google in comprehending and indexing your site more effectively. Key elements of on-page SEO include:
- Keyword Research and Setup
- Title and Meta Description Optimization
- Image Alt Text Fixes
- Robots.txt Generation
- Google Analytics and Webmaster Tools Setup
- Google Search Console Verification
- Sitemap Creation and Submission
Completing on-page SEO typically requires 7 to 15 days. The cost for a comprehensive on-page SEO setup is $175.
Understanding the Importance:
I understand some of this information might be technical, but these strategies are vital for enhancing your search ranking and organic traffic. On-page optimization is the bedrock of SEO—proper metadata insertion is essential for Google to index your site correctly. This phase focuses on resolving on-site errors and optimizing technical aspects.
Off-Page SEO Strategy:
After completing the on-page tasks, the focus shifts to off-page SEO. This involves external activities like:
- Link Building
- Backlink Acquisition
Unlike on-page SEO, which is a one-time setup taking 7 to 15 days, off-page SEO is an ongoing effort recommended for 6 to 7 months. Upon finishing the on-page work, I’ll provide a detailed report and further explanations about off-page strategies.
Next Steps:
Please review this plan thoroughly. Should I proceed with sending you an offer for the complete on-page SEO? Let me know your thoughts.
As someone with limited SEO knowledge, I’m eager to hear your insights about this proposal. Does it sound reasonable and legitimate?
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2 responses to “Is this SEO plan sound from an expert’s view?”
It’s great that you’re taking steps toward improving your website’s SEO. Let’s break down the plan suggested by the Fiverr SEO expert to evaluate its validity and potential effectiveness for your social service industry website.
Analysis of the SEO Plan
On-Page SEO
Proposed Actions:
– Keywords Research: Identifying the right keywords is essential for improving search visibility. Keywords relevant to your services and target audience should be prioritized.
– Title Optimization & Meta Descriptions: Important for search engine results; they should include target keywords and be compelling to encourage clicks.
– Image Alt Text Fix: Ensures images are accessible and can improve seo by including relevant keywords.
– Technical Aspects:
– Robots.txt: Controls how search engines crawl and index your site.
– Google Analytics and Webmaster Tools Setup: Vital for tracking performance and understanding visitor behavior.
– Google Search Console Verify: Essential for monitoring site status and optimizing visibility.
– Sitemap Creation and Submission: Helps search engines understand the structure of your site.
– Link Indexing: Ensures that all pages are crawled and indexed by Google.
Timeframe & Cost: The expert proposes a 7-15 day timeframe for completion at a cost of $175.
Evaluation:
– The actions proposed for on-page seo are standard and necessary for foundational seo. Proper execution of these steps will likely have a positive impact on your site’s ranking and visibility.
– The cost seems reasonable for the scope of work listed. However, ensure that the expert provides customization specific to your industry and target audience.
Off-Page SEO
Proposed Actions:
– Link Building and Backlinks: This is a long-term strategy to increase domain authority and is well-practiced in off-page SEO. Quality is more important than quantity.
Timeframe: Suggested as ongoing for 6 to 7 months, which aligns with general best practices as link-building is an ongoing effort.
Evaluation:
– While the expert emphasizes the importance of off-page SEO, specifics such as the types of backlinks and their quality are crucial for determining the legitimacy and potential effectiveness of their plan. Ensure that they follow ethical practices to avoid penalties.
Recommendations
This is a great starting point for enhancing your website’s SEO, and I commend you for seeking expert advice! The plan presented by the specialist covers essential aspects of both on-page and off-page SEO, which are critical for improving your Google ranking.
It’s crucial to ensure that your keyword research aligns closely with your target audience’s search intent, especially in the social service sector where nuanced language and specific phrases can make a significant difference in attracting the right clients. If you haven’t already, consider utilizing tools like Google Keyword Planner or SEMrush to identify keywords that not only have search volume but also reflect the services you offer.
Additionally, while the on-page tasks seem comprehensive, I recommend paying particular attention to the content quality on your site. Integrating relevant, engaging, and informative content will not only help with SEO but also position your brand as a trustworthy resource in your field. This could include blog posts, case studies, or client testimonials that resonate with your audience.
On the off-page side, developing a solid link-building strategy can take time but is incredibly beneficial in building your site’s authority. You might explore partnerships with local organizations or guest blogging opportunities within your niche to enhance visibility and credibility.
Lastly, tracking your progress through Google Analytics and Search Console is excellent advice. Regularly reviewing your traffic and user engagement will help you understand what’s working and what may need adjustment.
Overall, this plan has solid fundamentals, and with your active participation in content creation and outreach, you’ll likely see meaningful improvement in your