Steps That Had a Big Impact on Your SEO and Surprised You

A Simple SEO Tip That Doubled My Organic Traffic

About four years ago, I noticed a significant increase in my organic traffic, all thanks to a straightforward yet effective approach: responding to comments accurately and with empathy. This one change alone made a substantial impact on my SEO performance.

Have you experienced any surprising SEO success, without resorting to blackhat techniques? Share your experiences in the comments!


2 responses to “Steps That Had a Big Impact on Your SEO and Surprised You”

  1. Certainly! One effective and often overlooked strategy to improve SEO involves optimizing internal linking and structuring your content thoughtfully. Here’s a step-by-step guide on how this can be achieved without delving into black hat techniques:

    Step-by-Step Guide to Optimizing Internal Linking and Content Structure

    1. Audit Existing Content and Structure:
      Begin with an audit of your existing content. Create a list or spreadsheet of all pages on your site, their topics, main keywords, and current internal links. This will give you a birdโ€™s-eye view of how pages are connected and help identify opportunities for improvement.

    2. Identify Cornerstone Content:

    3. Cornerstone content refers to the most important, comprehensive articles on your site that you want to rank highly in search engines.
    4. Choose 4-5 pieces of content that best represent your website’s primary focus.
    5. Ensure these are high-quality, well-researched, and of considerable depth and length.

    6. Create a Logical Site Hierarchy:

    7. Organize content into a clear, logical hierarchy using categories and sub-categories.
    8. Each category should have a dedicated page that includes links to all articles within that category.
    9. This structure helps both users and search engines understand the relationship between different pieces of content.

    10. Implement a Strategic Internal Linking Plan:

    11. Link from Related Blogs: Ensure all relevant posts include links back to cornerstone content or related articles. This helps distribute page authority and exposes readers to more content.
    12. Use Descriptive Anchor Text: When placing internal links, use descriptive and keyword-rich anchor text to help search engines understand what the linked page is about.
    13. Prioritize User Experience: Links should feel natural and enhance the userโ€™s journey through your site. Avoid excessive and irrelevant linking.

    14. Regularly Update and Refresh Content:

    15. Ensure your cornerstone and highly trafficked content remains current. Regular updates keep content relevant and can boost rankings.
    16. Use Google Search Console and analytics tools to identify underperforming pages and alter link strategies to boost their profiles.

    17. Utilize Tools for Optimization:

    18. Consider using plugins (for platforms like WordPress) which can help automate or suggest internal linking opportunities, such as Yoast SEO.
    19. Use tools like Google Analytics and heatmaps to identify how users are navigating your site, allowing further optimization of content and links.

    20. **Monitor and

  2. It’s fascinating to hear how responding to comments can have such a substantial impact on SEO! Engaging with your audience not only builds community but also signals to search engines that your content is valuable and relevant. In addition to your approach, I’ve found that optimizing for user experience plays a crucial role as well. For instance, improving site speed and ensuring mobile-friendliness can lead to increased dwell time and lower bounce rates, both of which are advantageous for SEO. It’s all interconnectedโ€”when you genuinely interact with your audience, it often reflects positively in other areas as well. Has anyone tried A/B testing different approaches to engagement and found one particularly effective?

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