Where Have All the Info-Product Entrepreneurs Gone?
It seems I’m not the only one wondering – where are all the dedicated info-product creators hiding? As an entrepreneur deeply invested in creating valuable information products, I find myself craving a community of like-minded individuals who are genuinely serious about building their businesses.
Over the past six years, I’ve experienced tremendous success in selling info-products, collaborating with clients and co-founders to develop valuable material that truly resonates. Yet, despite my accomplishments, I often feel a sense of isolation, especially when navigating platforms like Reddit. Conversations overwhelmingly focus on SaaS (Software as a Service) models, which, while interesting, can leave someone in the info-product space like myself feeling a bit out of place.
It’s baffling that amidst this entrepreneurial hubbub, many discussions veer towards get-rich-quick schemes and dubious affiliate marketing tactics, diluting the real essence of creating meaningful products. Where are the serious discussions about info-products? Where do seasoned info-product creators gather to share insights, challenges, and victories?
If you’re an established info-product entrepreneur or passionate about this niche, I would love to connect. Let’s create a supportive network where we can discuss strategies, successes, and the unique challenges we face together.
Am I simply overlooking the right spaces, or is there truly a gap for us in the broader entrepreneurial dialogue? Let’s uncover that together, and perhaps even start a conversation that sparks a community of dedicated info-product creators.
2 responses to “Where have all the info-product business owners gone?”
It’s understandable to feel isolated in the info-product niche, especially when much of the online discourse seems dominated by SaaS discussions and the allure of quick financial wins through affiliate marketing. However, the world of info-product creation is vibrant and bustling, albeit perhaps not as prominently featured in certain online spaces. Here’s how you can find and connect with fellow info-product entrepreneurs while also boosting your own business:
1. Join Specialized Communities
While Reddit has its limitations regarding info products, there are many other platforms where like-minded individuals gather:
Facebook Groups: Look for groups specifically dedicated to digital products or online courses. Examples include “Online Course Creators,” “Digital Product Society,” and “Course Creator Community.” Engage thoughtfully by sharing insights and experiences; fostering relationships in these communities can lead to invaluable collaborations.
Discord Servers: Many entrepreneurs are shifting to Discord for real-time discussions. There are servers dedicated to all kinds of entrepreneurship, including info products. Search for servers focusing on Digital Marketing, entrepreneurship, or content creation.
Slack Channels: Check for public or semi-public channels that cater to Digital Marketers or course creators. Slack communities can provide interaction and collaboration opportunities.
2. Attend Virtual and In-Person Events
Networking is crucial in any business. Look for:
Webinars and Workshops: Many industry leaders host webinars focused on info products. These sessions not only offer valuable insights but also provide spaces for networking. Websites like Eventbrite, Meetup, and even platforms like Zoom often list producer-focused events.
Conferences: Events like Funnel Hacking Live or the Online Course Conference gather people who create and sell info products. These gatherings provide excellent opportunities to connect and learn.
3. Engage with Podcasts and YouTube Channels
Explore podcasts and YouTube channels that focus on online entrepreneurship besides SaaS. Look for creators like Amy Porterfield, Pat Flynn, or online course creators who often share deep-dive content. Engaging with their communities can lead you to other info-product creators.
4. Utilize Online Resources and Platforms
Platforms such as LinkedIn can help you connect with professionals in your niche. Participate in discussions, share your success stories, and connect with others who are in the same boat. You might find groups or threads specifically about info products.
5. Create Your Own Content and Community
If you’re not finding the discussions you want, consider curating your own content around this topic. Start a blog or YouTube channel focused solely on the challenges and triumphs of info-product creation, and invite conversations from your audience. This will not only establish your expertise but also attract similar-minded entrepreneurs.
6. Leverage Online Marketplaces
Platforms like Udemy, Teachable, or Gumroad not only serve as marketplaces but also have forums and communities built around their user bases. Engaging with these can help you meet others and provide insight into how different creators are succeeding.
7. Seek Out Mentors and Mastermind Groups
Look for mentorship opportunities with experienced info-product entrepreneurs. Mastermind groups can also offer a collaborative environment to exchange ideas and strategies.
Conclusion
While it may seem like info-product entrepreneurs are a bit sparse in certain online forums, they are indeed out there, often found in focused communities and specialized networks. Your experience in creating successful info-products is invaluable—leverage it, seek out shared spaces, and don’t hesitate to create new ones. Building a network of like-minded individuals will not only alleviate the feeling of loneliness but also enhance your entrepreneurial journey.
It’s great to see someone shedding light on the challenges that info-product entrepreneurs face! Your call for a supportive community resonates deeply, as many of us often find ourselves isolated amid a sea of discussions centered around flashy business models.
One factor that might be contributing to this scarcity of voices in the info-product arena is the shifting landscape of consumer preferences. While the SaaS boom has captured much of the entrepreneurial spotlight, there’s a growing demand for personalized and experiential learning. This presents a unique opportunity for info-product creators to pivot and innovate—perhaps integrating multimedia elements or community engagement features into their offerings to stand out.
Additionally, leveraging platforms like Facebook groups or niche forums dedicated to education and e-learning might help reconstruct that sense of community you’re seeking. It could be beneficial to host regular discussions or even webinars where info-product creators can share their experiences and strategies.
Ultimately, fostering an environment where we celebrate genuine value creation over quick wins can help create a thriving network of info-product entrepreneurs. Let’s connect and explore ways to amplify our voices in this space!