Significant Decline in Website Traffic Following Google’s March 2024 Core/HCU Update with Minimal Recovery Over One Year
Content: I have experienced a drastic decrease in website traffic, losing approximately 99% of my usual traffic following Google’s March 2024 Core/HCU update. Despite efforts to recover, there has been minimal improvement in traffic to my site one year later.
One response to “Lost 99% of traffic post-Google March 2024 update; still no recovery a year later.”
The Google March 2024 Core/HCU update was a significant algorithmic update that had a noticeable impact on the search rankings and organic traffic of many websites. It is not uncommon for websites to experience fluctuations in traffic following a major update, as Google continuously refines its algorithms to provide the best possible search results for users.
If your website lost 99% of its traffic after the March 2024 update and has not seen any recovery one year later, it may be indicative of a more severe issue with your website’s overall quality and relevance in the eyes of Google’s algorithm. In order to address this drastic drop in traffic, it is important to conduct a thorough analysis of your website to identify potential issues that could be impacting your search visibility.
Here are a few steps you can take to address the loss of traffic and increase your chances of recovery:
Conduct a comprehensive SEO audit: This involves examining all aspects of your website, including on-page factors (such as content quality, keyword optimization, and internal linking), technical SEO issues (such as site speed, mobile-friendliness, and crawlability), and off-page factors (such as backlink profile and social signals). Identifying and fixing any issues that may be negatively impacting your search rankings is crucial for recovery.
Review your content strategy: High-quality, relevant content is essential for ranking well in search results. Evaluate the current content on your website and consider creating new, valuable content that addresses the needs and interests of your target audience. Ensure that your content is optimized for relevant keywords and provides value to users.
Improve user experience: User experience is a critical ranking factor for Google. Make sure your website is easy to navigate, loads quickly, and provides a seamless experience across all devices. Pay attention to factors such as site architecture, navigation, and overall design to enhance user satisfaction.
Build high-quality backlinks: Backlinks from authoritative and relevant websites can significantly impact your search rankings. Focus on building a diverse and natural backlink profile by reaching out to reputable websites within your industry for guest posting opportunities, creating shareable content that attracts links organically, and monitoring the quality of links pointing to your site.
Monitor and adapt to algorithm updates: Google frequently updates its search algorithms, and staying informed about these changes is essential for maintaining and improving your search visibility. Keep track of industry news and Google announcements, and be prepared to make adjustments to your SEO strategy in response to new updates.
By following these