Understanding Unusual Redirects in Google Search Console: Should You Be Worried?
If you’ve recently explored your Google Search Console reports, you might have come across some perplexing redirect data that appears suspicious or spammy. Many website owners notice peculiar activity under the “Excluded by ‘noindex’” section within the Page Indexing report, often accompanied by unfamiliar redirects.
During a routine check, some users have observed numerous redirects that seem odd or potentially malicious. For instance, a screenshot shared by a fellow site administrator shows a list of such redirects, raising concerns about possible malware infiltration.
Here’s what you need to know:
Are These Redirects a Sign of Malware?
While unusual redirects can sometimes indicate security issues, they are not always malicious. In many cases, they are a result of automated bots scanning for vulnerabilities, such as attempts to access wp-admin pages or other sensitive areas of your WordPress site. These bots often generate traffic that appears in your search console reports but doesn’t necessarily compromise your site.
What Should You Do?
1. Investigate the Redirects: Examine the URLs involved for any signs of suspicious activity or malware. Check your server logs for unusual patterns.
2. Review Security Measures: Ensure your WordPress installation, themes, and plugins are up to date. Use reputable security plugins to scan and protect your site.
3. Configure Your Robots.txt and Noindex Tags: To prevent unnecessary crawling of admin pages, make sure your robots.txt file properly disallows access, and utilize noindex tags where appropriate.
4. Monitor Your Site Regularly: Keep an eye on your Google Search Console and server activity to identify any persistent or concerning issues.
When to Seek Professional Help
If you’re uncertain about the nature of these redirects or if your site exhibits signs of compromise, consulting with a cybersecurity expert or a knowledgeable developer can help safeguard your website.
Conclusion
Unusual redirects in Google Search Console can be unsettling, but they are often harmless or a byproduct of benign bot activity. Staying vigilant, maintaining good security practices, and conducting regular reviews can help ensure your WordPress site remains safe and well-optimized.
Stay informed and protect your digital presence!