Category: Digital Marketing
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Hired a SEO pro, am worse off
Disappointed with My SEO Investment: Lessons from a Roofing Business Owner As a roofing business owner in Houston, navigating the complexities of Digital Marketing has proven to be more challenging than I anticipated. Approximately a year ago, I decided to invest in a professional SEO service to enhance my online presence, hoping to boost my…
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SEO News: Google hosts Creators Event: small publishers left disappointed, Google AI Overviews rolled out to 100+ countries, New Senior Vice President of Knowledge & Information at Google, Live Web Search in ChatGPT is here for paid and SearchGPT waitlist users, and more
SEO Updates: Key Highlights from Google’s Recent Events In the fast-paced world of Search Engine Optimization, staying updated on the latest news and changes from Google is crucial for any publisher or content creator. Recently, Google hosted a highly-anticipated Creators Event, unveiling significant updates and features while leaving many small publishers feeling uncertain. Here’s a…
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What’s the best SEO course?
Discovering the Best Free SEO Courses for 2024 Are you looking to enhance your Digital Marketing skills and boost your website’s visibility? Search Engine Optimization (SEO) is a critical component in achieving online success, and a solid understanding of its principles can propel your business forward. As of August 2024, numerous options exist for those…
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The AI Writing Revolution isn’t coming… it’s here
The AI Writing Revolution: It’s Not Coming—It’s Already Here As a professional with over a decade of experience in content writing and growth marketing, I’ve reached a pivotal conclusion: the AI writing revolution isn’t on the horizon; it’s already upon us. For much of the past year, I viewed AI-generated content with skepticism. My initial…
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Small wins as a beginner SEO guy.
Celebrating Small Wins: My Journey as a Beginner in SEO As a budding SEO enthusiast, I’m thrilled to share a personal milestone—my blog has garnered an impressive 2,200 clicks via Google Search in just 28 days! While this may seem modest compared to seasoned experts, for someone just starting out, it’s certainly worth celebrating. When…
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I was one of the publishers that attended the Google Web Creator Conversation Event
Insights from the Google Web Creator Conversation Event: A Publisher’s Perspective Recently, I had the opportunity to attend the highly discussed Google Web Creator Conversation Event. While our presence on platforms like Reddit is typically minimal, the conversations surrounding this event have prompted me to share my insights on a blog. For context, I would…
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I don’t care what Google thinks. I’m going to keep publishing new content
Embracing Change: Why I Will Continue to Publish Content Despite Challenges In the ever-evolving world of online publishing, my journey began back in 1998 when I launched my first website. Over the years, I’ve navigated through both prosperous and lackluster periods, each teaching me invaluable lessons about resilience and adaptation. Today, it’s no secret that…
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Google’s global search market share hits lowest level since 2014
Google’s Search Market Share Dips to Lowest Levels in Nearly a Decade In a significant shift within the digital landscape, Google’s global search market share has plummeted to 89.33% as of October 2024, marking its lowest point since March 2014, according to data from Statcounter. This downward trend raises concerns, especially as a further decline…
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For the first time in nearly 20 years, I don’t give hoot about a Google update
A Shift in Perspective: Embracing Google Updates with Indifference As the latest Google update rolls out, I’m finding myself surprisingly unfazed. It’s been nearly two decades of watching these changes unfold, and for the first time, I feel a sense of detachment. The 2023 Helpful Content Update (HCU) has shifted the landscape in ways that…