Category: Digital Marketing
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is Google AI snippet destroying SEO?
Is Google’s AI Snippet Disrupting the SEO Landscape? In recent years, Google has made significant advancements in Artificial Intelligence, particularly with the introduction of AI snippets. While these snippets provide users with concise and relevant information at a glance, they also raise important questions about the future of Search Engine Optimization (SEO). The primary concern…
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AI and SEO – What are you using?
Exploring the Intersection of AI and SEO: What Tools Are You Leveraging? As the digital landscape continues to evolve, the integration of Artificial Intelligence (AI) into Search Engine Optimization (SEO) practices is becoming increasingly prevalent. I’m keen to learn more about how professionals in the SEO community are incorporating AI technologies into their routine workflows.…
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What’s one thing you believe about SEO that others don’t?
Unconventional SEO Insights: What Do You Believe That Others May Overlook? Search Engine Optimization (SEO) is a vast and ever-evolving field, filled with an array of beliefs and practices. Among the myriad of insights shared by SEO professionals, some stand out as unconventional or even controversial. Today, I invite you to explore those unique perspectives…
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Google Confirms You Can’t Add EEAT To Your Web Pages
Understanding EEAT: Insights from Google on Search Optimization In a recent discussion, John Mueller from Google shed light on a crucial aspect of SEO that has been misconstrued by some in the industry: the concept of E-E-A-T (Experience, Expertise, Authoritativeness, and Trustworthiness). Here’s what he clarified regarding the common misconceptions surrounding this important subject. E-E-A-T…
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Why most SAAS Startups fail at SEO
Why Many SaaS startups Struggle with SEO Success In my recent discussion with a founder of a startup backed by Y Combinator, I was struck by the challenges they faced in their SEO journey. Despite investing six months into their Search Engine Optimization efforts, they experienced a steady increase in traffic but were frustrated by…
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Rant time – SEO
Navigating the SEO Dilemma: A Marketer’s Frustration As the owner of a successful seven-figure marketing agency that specializes in a niche industry, I’ve encountered an unexpected hurdle: finding dependable SEO support. Despite the flourishing nature of my business, I find myself grappling with the challenges of locating competent SEO professionals. In my quest for quality…
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SEO company said we would lose everything
Navigating SEO Strategy Changes: What to Consider Before Transitioning Providers In today’s digital landscape, the importance of a solid Search Engine Optimization (SEO) strategy cannot be overstated, especially for small businesses like our established remodeling firm. While we are experts in our trade, navigating the complexities of SEO is a different challenge altogether. Recently, we…
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How would you define artificial intelligence (AI)?
Artificial Intelligence (AI) is a branch of computer science focused on creating systems capable of performing tasks that would typically require human intelligence. These tasks include reasoning, learning, problem-solving, understanding natural language, recognizing patterns, and making decisions. AI systems can be categorized into two main types: narrow AI, which is designed for specific tasks (like…
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‘Should line-height be defined in pixels or percentages within a design system?’
When determining how to specify line-height in a design system, choosing between pixels and percentages (or unitless values) is critical for maintaining consistency, scalability, and accessibility across different applications and devices. Using pixels for line-height provides precise control over the vertical spacing between lines. This absolute measurement ensures consistent appearance across various browsers, but it…