Category: Digital Marketing
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social media cross posting app possibly for free ?
Exploring Free and Paid Social Media Cross-Posting and Analytics Tools for Business GrowthIn today’s digital landscape, managing multiple social media platforms efficiently is essential for brands and content creators alike. Whether you’re looking to streamline your posting process or gain valuable insights into your audience engagement, finding the right tools can significantly enhance your online
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DevTools Lighthouse vs. Google PageSpeed: What’s the real story behind the massive score difference?
Understanding the Discrepancy Between DevTools Lighthouse and Google PageSpeed Insights ScoresIn the realm of website optimization and performance analysis, metrics play a crucial role in guiding development priorities and ensuring optimal user experiences. However, what happens when the tools we rely on deliver conflicting insights? A common scenario faced by SEO professionals and web developers
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Beyond Demographics: How Machine Learning is Changing Marketing Segmentation – what’s working for you?
Beyond Demographics: How Machine Learning Is Revolutionizing Marketing SegmentationIn the rapidly evolving landscape of digital marketing, traditional segmentation methods—primarily based on demographics such as age, gender, and location—are giving way to more sophisticated, data-driven approaches. Among the most powerful tools enabling this transformation is machine learning (ML), which allows marketing teams to move beyond static
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How to Successfully Enter the AI Software and Agents Market: Strategies for Boosting Retention and Conversion Rates
Strategies for Sustaining High Conversion and Retention Rates When Marketing AI ToolsIn the rapidly evolving landscape of digital marketing and AI technology, successfully promoting AI software and agents requires a strategic approach focused on both conversion and retention. If you’re venturing into marketing AI solutions—whether targeting entrepreneurs in dropshipping, SMMA, SEO, digital marketing, or local
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I messaged 100 marketing professionals on LinkedIn about how AI is affecting their job searches. Here’s what they told me.
The State of the Marketing Job Market in 2025: Insights from Conversations with 100 Industry ProfessionalsIn the rapidly evolving landscape of digital marketing, job seekers and employers alike are navigating unprecedented challenges. With AI automating many traditional hiring processes and economic uncertainties influencing staffing decisions, understanding the current dynamics is more critical than ever. Recently,
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How do I improve deliverability for a new marketing domain?
Establishing Effective Email Deliverability Practices for a New Marketing DomainLaunching a new domain dedicated to marketing campaigns is an exciting step toward expanding your outreach efforts. However, new domains often face challenges related to email deliverability, as inbox providers tend to scrutinize unfamiliar senders more rigorously to prevent spam and abuse. To ensure your campaigns
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[FOR HIRE] Graphic Designer & Video Editor | Social Media Content | Available Worldwide
![[FOR HIRE] Graphic Designer & Video Editor | Social Media Content | Available Worldwide](https://hubs.uk/wp-content/uploads/2025/09/pexels-photo-7552452-scaled.jpeg)
Seeking Creative Expertise? Professional Graphic Design & Video Editing Services Available WorldwideAre you a brand or small business looking to elevate your social media presence? Look no further. As a seasoned freelance graphic designer and video editor, I specialize in crafting compelling visual content that drives engagement and supports your growth objectives.What I Offer: Custom
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I’m not a fan of the current state of digital marketing
The Evolving Landscape of Digital Marketing: Navigating the AI EraWith over 13 years of experience in the digital marketing industry, I’ve witnessed firsthand the remarkable evolution of this dynamic field. Historically, changes have been steady, often predictable, and aligned with technological advancements and consumer behavior shifts. However, the advent of artificial intelligence (AI) has ushered
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What’s the most effective digital channel for B2B growth?
Optimizing Digital Channels for B2B Growth: Strategies and InsightsExpanding Your Business Reach in the Digital AgeIn today’s competitive marketplace, businesses—especially those operating in the B2B sector—must leverage effective digital channels to scale beyond their initial local client base. Many companies find themselves at a crossroads when deciding which marketing tools and platforms will best facilitate