Category: SEO

  • Is it wise to remove FAQs from the end of articles?

    Is it wise to remove FAQs from the end of articles?

    Rethinking FAQs: Should We Bid Farewell to This Section in Our Articles? In the ever-evolving landscape of SEO, many professionals have noted a shift in trends regarding article length and content structure on search engine results pages (SERPs). Recent observations suggest that the average word count for top-ranking articles has seen a decline. Moreover, there’s…

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  • Typical SEO mistakes made by websites

    Typical SEO mistakes made by websites

    Common SEO Mistakes Websites Make and How to Avoid Them In the ever-evolving landscape of Digital Marketing, optimizing your website for search engines is crucial. However, many websites frequently stumble into common pitfalls that can hinder their search engine performance. Here’s a look at some prevalent SEO blunders and tips on how to steer clear…

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  • Redirecting Content for September HCU Sites That Changed Domains

    Redirecting Content for September HCU Sites That Changed Domains

    Navigating Domain Changes After September HCU: Have You Redirected Your Content? In the wake of the September HCU updates, many site owners are grappling with significant traffic losses. Our site has experienced a staggering 97% drop in Google traffic compared to our levels before September 2023. With the recent March update now behind us, it’s…

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  • Beyond Backlinks: Understanding How ChatGPT and Google Prioritize Your Data”

    Beyond Backlinks: Understanding How ChatGPT and Google Prioritize Your Data”

    Understanding the Differences Between ChatGPT and Google Search Algorithms When it comes to searching for information online, two prominent tools come to mind: ChatGPT and Google. While both serve the purpose of delivering relevant content, their methodologies in prioritizing information reveal some key differences. Let’s delve into how ChatGPT’s search capabilities contrast with Google’s, exploring…

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  • My blog’s quality declined sharply with the HCU—should I disavow most of it?

    My blog’s quality declined sharply with the HCU—should I disavow most of it?

    Navigating Content Quality: Should You Disavow Most of Your Blog Posts? Recently, I found myself grappling with a major decline in my blog’s performance due to what I’m calling the HCU (Hypothetical Content Update). Once thriving, my site has plunged from receiving 1,000 daily views on some of my top articles to a troubling five…

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  • Did Google recently discard another valuable innovation?

    Did Google recently discard another valuable innovation?

    The Search for Emil Kärn: A Dive into Google’s Ranking Mysteries Have you ever felt like Google just tossed aside valuable information, leaving you to dig through unnecessary clutter? Recently, while conducting research for my Art Nouveau website, I found myself on quite a perplexing journey when searching for the German architect Emil Kärn. Upon…

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  • Market adaptations to fewer SEO jobs in early 2024

    Market adaptations to fewer SEO jobs in early 2024

    Navigating the Shift: Adapting to the Decline in SEO Job Listings In the ever-evolving landscape of Digital Marketing, recent findings by Nick LeRoy reveal a significant downturn in the SEO job market. According to his research, there has been a striking 37% decrease in SEO job listings in the first quarter of 2024. This trend…

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  • What do you think will happen to Bing in the future?

    What do you think will happen to Bing in the future?

    The Future of Bing: What Lies Ahead? Bing has long occupied a peculiar position in the realm of search engines. Despite being the default option for millions of Windows users, it often seems overshadowed by its more dominant competitors. As we look ahead, many are left wondering about the fate of Bing. Will Microsoft continue…

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  • Beyond SEO: important skills for a digital marketing career

    Beyond SEO: important skills for a digital marketing career

    Boost Your SEO Career: Essential Skills to Enhance Your Employability In the dynamic world of Digital Marketing, SEO expertise is crucial, but what if you could elevate your candidacy even further? If you’re looking to speed up your chances of landing a job in SEO, consider branching out by acquiring another high-demand skill that aligns…

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