Category: Search Engine Optimisation
The optimization of your website for clarity, order and relevance to appease the deities of online information.
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Letting Go of Google Update Anxiety After 20 Years

Navigating the Sentiment Around Google’s Latest Update As we watch yet another Google update unfold, I find myself reflecting on the past two decades of web development and digital marketing. Surprisingly, for the first time in almost 20 years, I’m remarkably indifferent about the impact of this update. The shift began with the HCU 2023…
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Is Your $500 Monthly Google Business SEO Investment Paying Off?

Evaluating the Value of Google Business SEO for Your Plumbing Company Starting a new plumbing venture can be both exciting and overwhelming, especially when it comes to establishing your online presence. As the owner of a plumbing business that focuses on toilet installation, replacement, and repair, I made the decision to invest in professional Google…
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Stop with the bullshit – blogging is dead

The Evolving Landscape of Blogging: Is It Time to Reassess Your Strategy? In recent discussions about the state of blogging, harsh realities have surfaced, prompting a reevaluation of our approach to content creation and engagement. Many have proclaimed that blogging, particularly niche blogging, is facing an uphill battle, especially following the latest updates from search…
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Contrary View: SEO Is Alive, It’s Just Your Strategy That’s Failing

The Enduring Relevance of SEO: Debunking the Myth That It’s “Dead” In the digital landscape, there is a recurring narrative that seems to emerge whenever new tools or Google algorithm updates surface. Every year, as blogs witness a steep drop in rankings, the phrase “SEO is dead” makes its rounds. However, I’m here to challenge…
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I explored Canva’s SEO strategy and discovered something noteworthy.

Unpacking Canva’s Innovative SEO Strategy: Lessons in User-Centric Marketing Introduction: In the ever-evolving landscape of digital marketing, many companies struggle to stand out and capture consumer attention. Recently, I took a deep dive into the SEO strategy employed by Canva, a leading graphic design platform, and discovered some intriguing insights that could change the way…
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Google Shut Down “Small” Entertainment Blogs: The Reality Behind the Stories

The Challenges Facing Small Entertainment Blogs in Today’s Digital Landscape In recent months, I’ve felt compelled to address a significant trend that could impact anyone considering entering the blogging realm, particularly in the entertainment sector. If you’re thinking about launching a blog with the goal of generating profit, it’s essential to be aware of some…
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Which unexpected SEO tactic proved successful for you?

Unconventional SEO Strategies That Delivered Impressive Results Hello, SEO Aficionados! 👋 As we delve deeper into the ever-evolving world of search engine optimization, it’s fascinating to uncover the surprising tactics that can lead to significant results. Whether you have stumbled upon a unique approach to content creation, a technical adjustment that improved your site’s performance,…
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The Dangers of Selling Backlinks in SEO

Navigating Setbacks in Blogging: A Look at Google Updates and the Backlink Dilemma Building a successful blog can feel like a labor of love, especially when your hard work pays off in the form of monthly income. However, the unpredictable nature of algorithms—particularly Google’s—can drastically alter the trajectory of your online endeavors. This is a…
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Did others join this community to learn and share SEO tactics, only to find frequent debates on SEO’s relevance and complaints about Google?

Is This Community Living Up to Its SEO Learning Promise? Have you ever joined an online community with high hopes of expanding your knowledge and exchanging effective SEO strategies, only to find it flooded with questions like “Is SEO dead?” or constant complaints about Google? It seems that the dialogue here often steers toward frustration…
