Category: Search Engine Optimisation

The optimization of your website for clarity, order and relevance to appease the deities of online information.

  • Witnessing a Business Downfall with Satisfaction

    Witnessing a Business Downfall with Satisfaction

    The Satisfaction of Watching a Mismanaged Business Decline Recently, while browsing the web on my laptop, I decided to check in on the progress of a company where I previously worked. This business used to belong to an exceptional individual named Bill. Bill, after years of dedication, chose to retire and enjoy life beyond corporate…

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  • August Core Update disappoints!

    August Core Update disappoints!

    Navigating the August Google Core Update: A Content Creator’s Perspective If you’re engrossed in the changing dynamics of search engine optimization and Google algorithms, the latest August core update has likely caught your attention. As a content creator, the impact of these updates is palpable, affecting traffic, visibility, and overall reach. Here, I offer a…

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  • Feel free to inquire about SEO topics

    Feel free to inquire about SEO topics

    Unlocking the Secrets of SEO: Your Questions Answered Having spent over a decade immersed in the world of search engine optimization, I’ve accumulated a wealth of practical insights. Throughout these years, I’ve not only managed several successful content blogs but also transitioned to offering specialized SEO services in 2023. My journey has been rich with…

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  • Google just nuked some big names from search

    Google just nuked some big names from search

    Google’s Algorithm Update: Major Outlets Disappear from Search Results In an unexpected turn of events, Google’s recent algorithm update has led to the removal of several well-known publications from its search index. This significant change affects websites such as Forbes Advisor, CNN Underscored, and WSJ Buyside, leaving many to question the implications for these organizations.…

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  • Summary Of The HCU and Google AI Blackpills

    Summary Of The HCU and Google AI Blackpills

    Navigating the Impact of Google’s AI Updates on Web Traffic In recent months, webmasters have faced turbulent times as Google launched a series of updates, starting with the highly anticipated Helpful Content Update (HCU) from September 15-17. This update was intended to target and diminish the presence of unhelpful content across the web. However, the…

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  • Analyzing Bing’s market share growth and Google’s decline

    Analyzing Bing’s market share growth and Google’s decline

    The Changing Landscape of Search Engines: Bing Gains Ground as Google’s Dominance Waning In a surprising twist within the digital arena, Bing has recently carved out a noteworthy 11% share of the global search engine market, signaling a promising shift in the dynamics where Google’s previously unassailable position has slightly eroded to 81%. This development…

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  • Backlinks have no significance for Google

    Backlinks have no significance for Google

    When Backlinks Lose Their Power: A Veteran Blogger’s Struggle with Google Updates Having dedicated over 17 years to the blogging sphere, I’ve weathered through Google’s infamous Panda and Penguin updates, along with numerous other algorithm changes. Despite this extensive experience, the past year has dealt a severe blow to my blog’s traffic, with an alarming…

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  • I really miss Matt Cutts.

    I really miss Matt Cutts.

    Reflecting on the Changing Landscape of SEO and the Legacy of Matt Cutts In the wide world of Search Engine Optimization (SEO), few names command as much respect and nostalgia as Matt Cutts. For those who joined the SEO industry post-2014, it might be hard to imagine a time when communication from Google was friendly…

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  • How did Google become so unpredictable?

    How did Google become so unpredictable?

    Understanding Google’s Impact on Small Publishers Running a successful website often means navigating the complexities of Google’s ever-changing algorithms. When my site was thriving, I built a small team, employing six individuals. However, in the past year, I’ve faced an overwhelming challenge. Google slashed my site’s traffic by nearly 80%, and by March, it had…

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