Recent Blog
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I want to create SEO Case studies from my existing clients… Should I mention their name and post their performance (GSC)?
Creating Impactful SEO Case Studies: Best Practices for Showcasing Client Successes In the competitive world of digital marketing, showcasing your expertise through detailed case studies can be a powerful way to attract new clients and establish credibility. However, when it comes to sharing client results publicly, especially on platforms like LinkedIn, Reddit, or your own…
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People will hate AI UGC. They will say it is not working, but why is it working for me?
Understanding the Reality of AI-Generated User-Generated Content (UGC): Why Some Find Success While Others Don’t In recent months, discussions surrounding AI-generated user-generated content (UGC) have become increasingly prevalent across various online communities. Many users express skepticism, claiming that AI-crafted UGC doesn’t deliver meaningful results or that it’s of inferior quality. They often argue that AI…
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What are you using to centralize ad spend reports from different ad platforms?
Effective Strategies for Centralizing Ad Spend Reports Across Multiple Platforms In today’s digital advertising landscape, managing and analyzing ad spend across various platforms can be a complex and time-consuming task. Many marketing professionals seek streamlined solutions to consolidate data into a single, coherent view, enabling more informed decision-making and efficient reporting. Current Approaches to Ad…
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Quick audit on an insurance account – here’s what I found
Optimizing Your Google Ads Strategy: Key Insights from a Recent Account Audit Effective digital advertising requires meticulous setup and ongoing refinement. Recently, I conducted a comprehensive audit of a Google Ads account for a commercial insurance lead generation campaign. Here, I share crucial findings and recommendations that could be valuable for marketers aiming to improve…
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Every single interview question I was asked while changing my job.
Comprehensive Insights into Tech Job Interviews: A Developer’s Personal Experience and Practical Tips Embarking on a career transition within the tech industry can be an intimidating journey, especially with the myriad of interview formats and questions that candidates encounter. Drawing from years of development experience and recent job applications in London, I want to share…
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How to import another pharmacy ecommerce website products to mine?
Efficiently Importing Product Data from an Existing Pharmacy E-commerce Website to Your New Platform Launching a new pharmacy e-commerce website is a significant achievement, and managing a large inventory during the initial setup can be challenging. If you’re transitioning from an existing pharmacy website to a new platform and need to migrate over 500 product…
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“How can I determine the owner of a website that I believe needs a redesign?”
To determine the owner of a website, you can follow these steps: Perform a WHOIS Lookup: Utilize a WHOIS lookup service such as ICANN’s WHOIS Lookup, or websites like Whois.net or Whois.com. Enter the domain name to retrieve the registrant’s information, which might include the name, organization, email address, and more. Note that some registrants…
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Having trouble creating realistic test data for your frontend? Check out the schema-based API I developed.
Creating realistic test data for front-end applications can often be a complex task, but leveraging a schema-based API can simplify the process significantly. Here’s how you can benefit from such a setup: Schema Definition: Start by defining a schema for your data. This typically involves specifying the structure and rules for your data models, including…
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Venting – big fish eats little fish?! What would you do to beat the industry leader?
Navigating the Digital Marketing Landscape: Strategies for Competing Against Industry Titans In the ever-evolving world of digital marketing, smaller brands often find themselves at a distinct disadvantage when competing with industry giants. Larger corporations possess substantial resources—be it in SEO, paid advertising, or testing capabilities—that enable them to dominate market segments with relative ease. This…