Recent Blog
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[Rant] I can’t stand developing for Safari anymore
![[Rant] I can’t stand developing for Safari anymore](https://hubs.uk/wp-content/uploads/2025/09/pexels-photo-6436445-scaled.jpeg)
The Frustrations of Developing for Safari: A Perspective from Web Professionals In recent years, the landscape of web development has evolved rapidly, with browsers such as Chrome and Firefox embracing modern standards and APIs. However, Safari, Apple’s default browser for macOS and iOS devices, has often lagged behind in supporting these advancements. This disparity has…
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A single developer has been maintaining core.js with little recognition or support. Almost all modern single page apps use core.js. Millions of downloads and hardly any compensation

Recognizing the Unsung Hero of Modern Web Development: The Story of core.js and Its Maintainer In the world of modern web development, particularly in the realm of Single Page Applications (SPAs), certain foundational libraries quietly power our progress, often without due recognition. One such critical library is core.js, a comprehensive polyfill library that ensures compatibility…
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How do you A/B test subject lines when sending from a regular email client?

Effective Strategies for A/B Testing Email Subject Lines from Personal Email Accounts In the realm of outreach and relationship-building, email remains a vital communication channel. Many professionals prefer personal email clients like Gmail for their outreach efforts, valuing the authenticity and simplicity they offer over bulk email platforms. However, this approach presents a common challenge:…
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Let’s Discuss Marketing Attribution: What’s Your Perspective?

Exploring the Complexities of Marketing Attribution: Insights and Perspectives In today’s competitive digital landscape, marketing attribution has transformed into a critical component of strategic planning and execution. Its influence extends deeply into budget allocation, campaign prioritization, and even incentive structures within marketing teams. Yet, despite its central role, the subject of attribution remains complex and…
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Do you really need to “wait” before running Google Ads on a new website?

Do You Need to Wait Before Running Google Ads on a Newly Launched Website? Launching a new website is an exciting milestone, and promoting it through paid advertising such as Google Ads can accelerate your traffic and brand visibility. However, many business owners and digital marketers often wonder: Do I need to wait before I…
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Small collab opportunity: testing growth of a $5 digital product

Exploring Collaboration Opportunities: Testing the Growth Potential of a $5 Digital Product In the rapidly evolving world of digital entrepreneurship, innovative approaches can lead to unexpected success. Recently, I launched a concise digital guide priced at just $5 as a side project. To my surprise, even with a modest following, the product gained early traction…
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Created Instagram Ads for my small business diwali sale.

Effective Strategies for Promoting Your Small Business During Diwali: A Case Study on Instagram Advertising As the festive season of Diwali approaches, small business owners often seek innovative ways to boost their sales and connect with a wider audience. Recently, I embarked on a journey to create Instagram advertisements tailored to promote my Diwali sale,…
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LinkedIn content creators – what’s your biggest time sink?

Understanding the Challenges of Content Creation: Insights from LinkedIn Power Users In the ever-evolving landscape of social media, creating consistent and engaging content remains a significant challenge for many professionals. Particularly on platforms like LinkedIn, where personal branding and thought leadership are often key, understanding the common hurdles faced by content creators can provide valuable…
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So I have a weird strategy about meta&TikTok ads with Google remarketing

Innovative Retargeting Strategy: Leveraging TikTok and Meta Ads for Enhanced Google Remarketing Campaigns In the evolving landscape of digital advertising, marketers are constantly exploring innovative approaches to optimize ad spend and maximize conversions. Recently, I delved into the nuances of Google remarketing and noticed an intriguing trend: cost-per-click (CPC) for remarketing campaigns often tends to…
