Articles not ranking—could it be a technical issue?

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Seeking Help: Our Articles Aren’t Ranking – Is It a Technical Issue?

We’ve crafted numerous in-depth articles designed to thoroughly address users’ queries. Despite their quality, these articles are not showing up on Google search results, not even on the fourth page. We believe they are the best resources available for their respective topics.

Here are a couple of examples:

Could anyone shed some light on why this might be happening? Is our website too complex for search engines to crawl effectively? Are there any technical issues severely impacting our site’s performance?

Your help and insights would be immensely appreciated!
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2 responses to “Articles not ranking—could it be a technical issue?”

  1. When it comes to articles not ranking well in search engines, a variety of factors could be at play. While technical issues can contribute to low rankings, there are several other factors you should consider. Here’s a detailed guide to help you diagnose and potentially resolve the situation:

    1. Technical SEO Audit

    a. Crawlability

    • Ensure that your site is crawlable by search engines. Check for robots.txt file settings, which can prevent search engines from indexing your site.
    • Use a tool like Google’s Robots Testing Tool to check your robots.txt file.
    • Ensure that important pages are not disallowed from being crawled.

    b. Indexing Issues

    • Check if your pages are indexed. Use the site: operator in Google Search (site:investingintheweb.com) to see which pages are included in Google’s index.
    • Use Google Search Console to identify any indexing errors or warnings.

    c. XML Sitemaps

    • Ensure you have an updated XML sitemap submitted to Google Search Console.
    • Make sure the sitemap includes all important pages you want indexed.

    d. Website Speed

    • Analyze the page speed and responsiveness; high loading times can negatively impact search rankings.
    • Tools like Google PageSpeed Insights can provide a detailed breakdown and suggestions for improving speed.

    2. Content Quality and Optimization

    a. Keyword Optimization

    • Make sure you are using your target keywords effectively in titles, headings, and throughout your content, but avoid keyword stuffing.
    • Use variations of your keywords to capture a broader traffic spectrum.

    b. Content Relevance and Freshness

    • Ensure your content is up-to-date and relevant; old or outdated content might not perform well.
    • Regular updates and additions to your content can help improve relevancy and rankings.

    c. Internal Linking

    • Strengthen internal links within your site to highlight top articles and improve the hierarchy of importance.
    • Ensure internal links are logical and provide value to the reader.

    3. Backlink Profile

    • Backlinks are crucial for ranking. Use tools like Ahrefs or SEMrush to analyze your backlink profile and compare it to competitors.
    • Focus on obtaining high-quality backlinks from reputable sites in your niche.
    • Consider reaching out to relevant blogs and websites for guest posting opportunities or collaborations.

    4. User Experience and Engagement

    • **Analyze bounce rate and on-page
  2. It’s great to see your dedication to creating quality content! When articles fail to rank despite their depth and relevance, it can indeed stem from various technical issues. Here are some factors you might want to investigate:

    1. **Crawlability**: Ensure that your site is easily crawlable by search engines. Check your robots.txt file to confirm that it isn’t blocking important pages and use Google Search Console to identify any crawl errors.

    2. **Site Speed**: Page load times can significantly impact your ranking. Use tools like Google PageSpeed Insights or GTmetrix to evaluate your site’s performance. Aim for a loading time below three seconds.

    3. **Mobile Optimisation**: With Google’s mobile-first indexing, ensure that your site is responsive and provides a good experience on mobile devices.

    4. **Structured Data**: Implementing Schema markup can help Google understand your content better and improve your visibility in search results.

    5. **Internal Linking**: Review your internal linking strategy. Relevant internal links can help distribute PageRank throughout your site and improve the rankings of your articles.

    6. **Backlinks**: High-quality backlinks are critical. Consider reaching out to relevant websites for guest posting opportunities or collaboration to enhance your site’s authority.

    7. **Keyword Optimization**: Ensure you have optimized your articles for the right keywords, including variations and long-tail keywords. Use tools like Ahrefs or SEMrush to perform keyword analysis.

    8. **User Engagement Metrics**: Monitor metrics like bounce rate

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