Seeking Your Feedback on My Digital Marketing (AI) Toolkit!
After a decade of moderating this subreddit, I’ve always maintained a strict policy against promotional content. We’ve steered clear of trivial listicles, unfounded “growth hacks,” and courses that promise easy money. Here, it’s all about genuine discussions on Digital Marketing.
Today, I’m bending that rule a bit—not because I think moderators deserve an exception, but because a couple of fellow marketers and I have spent the past year creating something that I believe many of you will find valuable. And now, I’m looking for authentic feedback from those of you in the field—that’s you!
So, what have we created?
We’ve taken the AI processes we’ve successfully implemented in our corporate roles and transformed them into a platform designed to streamline the daily challenges of marketing. It’s called SimplerWork. Here’s what it offers:
- Email Content Generator: Craft engaging emails, from basic product promotions to comprehensive onboarding campaigns, with ease.
- Social Media Content Creator: Combine your product descriptions with relatable themes to create compelling, story-driven posts that include clear CTAs.
- PPC ROI Calculator: Determine the ad budget required to effectively sell through your inventory.
If you prefer visual content, check out these two videos demonstrating how the modules work:
Video 1
Video 2
We’re actively exploring additional modules and enhancements to create a comprehensive marketing “operating system.” However, we need your outside perspective to identify strengths, areas for improvement, and essential features to prioritize next. Your suggestions are invaluable!
This tool is designed specifically for SME marketers who are often overwhelmed and need solutions to tackle new challenges posed by their leadership. While we have a small user base already, we’re keen to identify the ideal profile for our users and determine what features would most benefit them.
Why am I sharing this here?
I believe this subreddit is the perfect place to connect with both those who really need these tools for their daily work and seasoned experts who won’t hesitate to provide honest critiques. If you find flaws in this tool, I want to know. If it’s missing essential features, please share your thoughts. And if it actually proves helpful, I’d love to hear that, too!
We’re offering a 2-week free trial with no limitations, commitments, or credit card requirements. If you try it and either love it or provide feedback, I’d be happy to extend the trial. I’d rather invest my marketing budget in enhancing this tool for you than in advertisements!
What do I need from you?
I value your insights over monetary gain. We can afford to pause on revenue growth for a while, but after working on these tools for so long, I am eager for genuine feedback from fellow marketing professionals. Check it out here: SimplerWork.
2 responses to “I’m building a digital marketing (AI) toolkit and need your feedback”
It’s great to see that you’re actively seeking feedback from the community, and I appreciate your commitment to building something meaningful for SME marketers. The tools you’ve developed sound promising, especially the marketing email content creator and social media content creator. Here are a few thoughts and suggestions:
User Experience: It would be helpful to get a glimpse of the user interface. A clean and intuitive design is essential for ensuring that marketers can quickly adopt and integrate the tool into their daily workflow.
Customization Options: Adding features that allow for customization of the outputs (like email tone or social media style) could make the tools more useful. Every brand has a unique voice, and giving users the ability to tweak the AI’s responses may lead to better alignment with their existing branding.
Integration with Existing Tools: Many SMEs already use tools like CRM systems, email marketing platforms, or social media schedulers. If your toolkit can integrate seamlessly with these platforms, it could significantly increase its appeal.
Analytics and Reporting: Incorporating analytics features that allow marketers to see how well content is performing could add significant value. Knowing what resonates with their audience can help refine strategies over time.
Community and Support: Since you’re targeting SME marketers, consider creating a community or forum where users can share best practices, tips, and success stories. It could become an invaluable resource for users to learn from one another.
Regular Updates Based on Feedback: You’ve mentioned a willingness to improve the tool based on feedback, which is fantastic. Communicating updates and new feature rollouts can keep users engaged and show that their input is valued.
Trial Feedback Process: Once users sign up for the free trial, perhaps you could implement a quick feedback survey after they’ve used the tools for a week. This could help you gather insights on their experience and further areas for improvement.
Overall, I think you’re on the right track. I look forward to seeing how SimplerWork evolves, and I’ll definitely consider testing it out to provide more detailed feedback. Kudos for prioritizing real conversations in an often promotional space!
This is an exciting initiative, and I appreciate your openness to feedback! The Digital Marketing landscape is indeed evolving rapidly, and it’s great to see tools like SimplerWork aiming to alleviate the stress on SME marketers.
One aspect I’d suggest considering is the integration of analytics and reporting features within your toolkit. Marketers often find themselves needing to measure the effectiveness of their campaigns in real-time. By providing insights into how the generated content performs—such as open rates for emails or engagement metrics for social media posts—you’d empower users to refine their strategies based on data-driven decisions. Additionally, incorporating customizable templates could help marketers maintain brand consistency while streamlining creativity.
Regarding user experience, a walkthrough or onboarding process might enhance initial interactions with the tool, especially for those who are not as tech-savvy. This could help ensure users maximize the potential of the features you’ve designed without feeling overwhelmed.
Lastly, gathering testimonials or user case studies and showcasing them on your platform could facilitate trust and demonstrate the tool’s value to potential users. By sharing real-life applications and results, you can create a community of engaged users who not only use the tool but advocate for it within their networks.
Looking forward to seeing how SimplerWork evolves based on community input!